Men and Facelifts: Growing Trends in Modern Facial Rejuvenation Surgery
In a recent Today Show feature titled “Dr. Azizzadeh Discusses the New Facelift Boom Among Young Patients and Men,” world-renowned facial plastic surgeon Dr. Babak Azizzadeh from the CENTER for Advanced Facial Plastic Surgery sheds light on one of the fastest-growing trends in aesthetic medicine — the rise of facial surgery among younger generations and men.
Once considered a procedure primarily for women over 50, the facelift is now becoming increasingly popular among patients in their 30s, 40s, and men of all ages. According to Dr. Azizzadeh, the number of male facelift patients has tripled since he began his career. He notes with a smile that “often, the wives come in first—and then the husbands follow.” This growing openness among men to pursue facial rejuvenation marks a significant cultural evolution in how beauty and confidence are perceived.
Dr. Azizzadeh Discusses the “Forever 35” Deep Plane Facelift on ABC News & Nightline
In a recent ABC News and Nightline feature, world-renowned facial plastic surgeon Dr. Babak Azizzadeh discusses the transformative power of the deep plane facelift—a procedure gaining popularity for its ability to make patients look naturally youthful, as if they were “forever 35.”
Unlike traditional facelift techniques that focus on tightening the skin, the deep plane facelift works beneath the surface. Dr. Azizzadeh explains that this advanced approach repositions the deeper layers of facial tissue and fat pads, restoring natural contours and movement rather than creating a pulled or overdone appearance. The result is a refreshed, balanced, and authentically youthful look that lasts.
During the interview, Dr. Azizzadeh also addresses the growing shift in public perception surrounding facial rejuvenation. Once a topic shrouded in secrecy, plastic surgery is becoming more openly discussed—especially as celebrities and public figures share their personal experiences. This new transparency is helping to remove the stigma once associated with facelifts, encouraging people to view facial surgery as a form of self-care and confidence-building rather than vanity.
As Dr. Azizzadeh notes, achieving results that look natural yet transformative requires both artistry and surgical precision—qualities that have earned him recognition as one of the world’s leading experts in facial rejuvenation and deep plane facelift techniques.
Watch the full ABC News & Nightline segment featuring Dr. Babak Azizzadeh to learn how this innovative procedure is redefining what it means to age gracefully and look “forever 35:
ELLE Covers the Comeback of Sculptra in Modern Aesthetic Treatments
The latest ELLE feature, “Why Is Everyone Gossiping About Sculptra?” explores the growing buzz around Sculptra, a collagen-stimulating injectable that’s experiencing a major resurgence among both patients and top cosmetic experts. Once primarily used to treat facial volume loss caused by HIV lipoatrophy, Sculptra is now gaining popularity for its ability to restore firmness, thickness, and structure to the skin—making it one of the most talked-about treatments in facial aesthetics.
In the article, Dr. Babak Azizzadeh, world-renowned facial plastic surgeon and founder of the CENTER for Advanced Facial Plastic Surgery, shares his insights on Sculptra’s evolving use in modern facial rejuvenation. He notes that some surgeons are now using hyperdiluted forms of Sculptra to strengthen soft tissue and prepare the skin for future procedures, such as deep-plane facelifts. This preparatory collagen boost, Dr. Azizzadeh explains, can enhance the quality and longevity of surgical outcomes by improving tissue firmness and resilience.
However, Dr. Azizzadeh also offers an important note of caution: while Sculptra can deliver impressive, natural-looking results, improper use or over-injection can lead to fibrous changes that may complicate future surgeries. As with any cosmetic procedure, he emphasizes the importance of expert technique, careful timing, and personalized treatment planning.
This thoughtful discussion highlights Dr. Azizzadeh’s continued leadership in advancing natural, safe, and long-lasting approaches to facial rejuvenation—and reinforces why ELLE and other leading media outlets turn to him for expert commentary on aesthetic innovation.
👉 Read the full article on ELLE: Why Is Everyone Gossiping About Sculptra?
How Sculptra Is Being Used Today in Injectable Collagen-Boosting Treatments
In this ELLE article, Dr. Babak Azizzadeh highlights how Sculptra, a biostimulatory injectable, is being used in a hyper-diluted form to thicken and strengthen the soft-tissue scaffold—skin and fat pads—prior to structural procedures such as the deep-plane facelift. He notes that this preparatory collagen build-up can enhance the quality and longevity of surgical results by improving tissue firmness and resilience ahead of the lift. At the same time, he advises that timing and technique are key, as overuse or poorly planned injections can introduce fibrous changes that might complicate future surgical mobility.
Link to the article: ELLE – “Sculptra Beauty Treatment Trend Explained”
Dr. Azizzadeh Quoted in Vogue on Peptide-Based Hair Serum Science
BEVERLY HILLS, CA - In a recent feature published by Vogue, board-certified facial plastic surgeon Dr. Babak Azizzadeh was featured as one of the expert voices weighing in on peptide-based hair growth products. The article highlights a growing trend in scalp care, where ingredients once reserved for facial skincare are now being applied to support thicker, stronger hair.
Peptides, short chains of amino acids, act as cellular messengers to signal repair and regeneration. Applied to the scalp, they can extend the hair growth phase, strengthen follicles, and improve texture, supporting a healthy scalp foundation for healthy hair.
Dr. Azizzadeh, a dual board-certified facial plastic and reconstructive surgeon, discussed several peptide formulations reviewed by Vogue. He noted The Ordinary Multi-Peptide Serum's proprietary technologies—Redensyl, Procapil, and Capixyl—target follicle stem cells, strengthen hair, and improve density. He explained that Divi Scalp Serum uses copper tripeptide-1 to extend the growth phase and acetyl tetrapeptide-3 to increase follicle size and anchoring. For the Better Not Younger Superpower+ Serum, he highlighted Procapil's role in enhancing thickness and reducing thinning.
Dr. Azizzadeh's insights reflect his expertise in how skin and tissue health affect facial aesthetics, including the scalp, and his commitment to evidence-based guidance on non-surgical treatments that complement surgical care.
Read the full Vogue article here:
Seeking Fuller, Thicker Hair? Peptides for Hair Growth May Be Your Answer
Related resources:
- Dr. Azizzadeh Featured on VOGUE.com on PDRN Skincare
- Non-Surgical Facial Rejuvenation Options at the CENTER for Advanced Facial Plastic Surgery
- Best Treatments for Melasma on the Face
The Hollywood Reporter Highlights Hollywood’s Top Cosmetic Doctors
BEVERLY HILLS, CA — Dr. Babak Azizzadeh, founder of the CENTER for Advanced Facial Plastic Surgery, has been featured in The Hollywood Reporter's 2025 list of the top cosmetic doctors in Los Angeles and New York City. The recognition highlights his reputation as a leading expert in facelift surgery and facial nerve repair.
The piece highlights Dr. Azizzadeh as the kind of specialist that other doctors rely on for complex cases. His background includes Harvard training and a reputation for facelifts that look subtle and authentic instead of overly tightened. He also runs a busy private practice, teaches as a co-director of USC’s facial plastic and reconstructive surgery fellowship, and has published best-selling books.
When asked about his approach to facial aesthetics, Dr. Azizzadeh emphasized his commitment to preserving each patient's unique identity. "True facial beauty comes from the harmony and balance of your own features, not someone else's," he shared. "What will look best is not a copy of another person's face, but a refreshed, natural and more youthful version of yourself."
This philosophy reflects a broader shift in cosmetic surgery, where patients increasingly seek results that enhance their appearance without drastically altering it. Dr. Azizzadeh's dual board certification in facial plastic surgery, combined with his specialized training in facial nerve disorders, positions him uniquely among surgeons who focus on both aesthetic outcomes and functional restoration.
His Beverly Hills practice attracts patients from around the world seeking advanced procedures, including deep plane facelifts, rhinoplasty, and facial reanimation surgery. The center's focus on individualized care and natural results has earned recognition from major media outlets over the years.
The Hollywood Reporter's list features medical professionals across dermatology, plastic surgery, cosmetic dentistry, and oculoplastic surgery who serve high-profile clientele in both cities.
Read the full feature here:
https://hollywoodreporter.com/lists/best-plastic-surgeons-cosmetic-doctors-los-angeles-new-york/
Related resources:
- The Rise of the "Invisible Lift": Dr. Babak Azizzadeh on the Art of Natural Facial Rejuvenation
- What Are Natural-Looking Nose Jobs?
- Deep Plane Facelift
Digital Transformation in Aesthetic Medicine and Modern Plastic Surgery Practice
The Evolving Role of Social Media in Plastic Surgery
Social media, especially platforms like TikTok and Instagram, has dramatically changed aesthetic medicine, becoming a key information source for plastic surgery patients. Beverly Hills facial plastic surgeon Dr. Babak Azizzadeh highlighted this shift, confirming that a digital presence is now essential for modern medical practice, as noted in The Hollywood Reporter.
In the past, a surgeon’s reputation was built on word-of-mouth and traditional credentials, with digital platforms viewed as secondary. Dr. Azizzadeh notes this has inverted. "It was complementary," he told The Hollywood Reporter. "Now, it’s central." Today, patients use social media to verify a surgeon’s philosophy, view galleries, and gauge bedside manner before an office visit.
Navigating Patient Expectations in the Digital Age
Digital transparency aids patient education, demystifying procedures like the deep plane facelift and recovery. Yet, as Dr. Azizzadeh notes, while social media connects and informs, a critical eye is vital to distinguish credible medical expertise from viral, often unrealistic, trends.
Ultimately, the goal of these platforms should be to bridge the gap between patient curiosity and professional medical advice. By providing an authentic look into their practice and results, surgeons like Dr. Azizzadeh can help prospective patients make informed, confident decisions about their aesthetic journeys.
Can You Really Trust a TikTok Doc?
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Why More Patients Are Returning for Second and Third Facelifts
BEVERLY HILLS, CA - More people are getting second and third facelifts due to longer lifespans, better surgical methods, and a desire to maintain results into later life. Facial plastic surgeons are seeing more follow-up procedures, sometimes over a decade later, per The New York Post. Contributing factors include patients getting initial facelifts younger (early 40s), loose facial skin from rapid weight loss drugs like Ozempic, and faster recovery times encouraging repeat surgeries.
Dr. Babak Azizzadeh, a double board-certified facial plastic and reconstructive surgeon at the CENTER for Advanced Facial Plastic Surgery in Beverly Hills, shared his perspective on the trend. Patients returning for a second facelift aren't chasing their 20s, he noted. They simply want to look healthy, refreshed, and natural for their age. He also emphasized that repeat procedures carry added complexity. Because the anatomy has already been altered, the surgeon performing a revision must have a high level of expertise in facial nerve function and tissue handling to achieve safe, balanced results.
A 78-year-old attorney had a second facelift 17 years after her first. With Dr. Azizzadeh, hyperbaric oxygen and laser therapy ensured a swift recovery; minimal bruising was gone in a week. Viewing it as ongoing self-care, she would readily repeat the procedure.
As facelift techniques continue to evolve and patients live more active lives into their later decades, the demand for revision facelifts is expected to keep rising. For those considering a second or third procedure, choosing a surgeon with specialized experience in revision facelifts and deep facial anatomy is key to achieving long-lasting, natural-looking outcomes.
Read the full New York Post feature here:
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Fat Grafting and the “Baby Face” Comeback: Dr. Babak Azizzadeh Shares His Take on 2026’s Biggest Beauty Trend
Over the past few years, cosmetic trends have shifted from ultra-sculpted, chiseled looks to a softer, more youthful aesthetic — often called the “baby face.” In a recent ELLE feature, Dr. Babak Azizzadeh, world-renowned facial plastic and reconstructive surgeon, provided expert insight into the rising popularity of fat grafting, a procedure designed to restore youthful volume and contour to the face using the patient’s own fat.
According to Dr. Azizzadeh, the growing interest in fat grafting represents a broader movement toward natural-looking rejuvenation. Unlike traditional fillers, which can sometimes look artificial when overused, fat transfer offers longer-lasting and more harmonious results by blending seamlessly with existing facial structures. He emphasizes that the goal isn’t to “fill” the face, but to rebuild balance and softness lost with age.
Dr. Azizzadeh also mentions that the success of fat grafting is dependent on creativity and precision. Small, refined fat deposits placed strategically can gradually lift the cheeks, restore under-eye fullness, and improve face symmetry without appearing "done." This technique is consistent with the current demand for subtle augmentation and personalized care.
Patients interested in facial rejuvenation should speak with a board-certified facial plastic surgeon to evaluate whether fat grafting or alternative treatments, such as facelift operations or non-surgical fillers, are ideal for their needs.
For more expert insights and related procedures, explore:
- Facelift Surgery for Facial Rejuvenation
- When to Consider Non-Surgical Facial Rejuvenation
- Improving Facial Symmetry With A Bell’s Palsy Facelift
Read the full feature here:
Fat Grafting and the Baby Face Trend of 2025 – ELLE
Dr. Azizzadeh Discusses the Growing Popularity of Facial Fat Grafting
Dr. Azizzadeh Weights in on the Resurgence of Volume Restoration
In a Marie Claire article, Dr. Babak Azizzadeh noted the rising appeal of facial fat grafting (fat transfer). Patients favor this natural method over synthetic fillers for restoring youthful contours, aligning with a modern trend of using the body's own tissue.
Addressing the Two Pillars of Facial Aging
Dr. Azizzadeh notes facial aging stems from two factors: downward tissue shift and lost fullness. While skin-tightening fixes looseness, it doesn't restore the foundational support that diminishes with age.
As he explained to Marie Claire, "When fullness fades, lifting alone will not solve the problem. Replacing what the body has slowly lost is essential." Recognizing this difference is key to natural-looking outcomes, since tightening the surface without correcting facial emptiness can make results appear off balance.
The Shift From Fillers to Autologous Fat
Hyaluronic acid injectables were long the standard for restoring fullness, but patient demand is changing. Dr. Azizzadeh observes, "People are asking for results that look real, and fat feels familiar to the body." Fat transfer uses a patient's own tissue collected via liposuction, resulting in a more natural blend with facial structures and less swelling than fillers.
Dr. Azizzadeh states that fat grafting often replaces fillers for volume. When combined with advanced surgery like the deep plane facelift, it offers comprehensive correction for sagging and hollowing, leading to harmonious, long-lasting results.
Here's the Skinny on Fat Grafting Skincare Treatments
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